Tag Archives | personal brand

8 Secrets of Great Profile Pictures

 

  As a woman in leadership, your profile picture is a representation of you in the virtual world. Your profile picture is what we see every time we interact with you online. We might even imagine your profile picture speaking to us as we read the words you type. source.

Also, social media profiles rank highly in search engine results when people google your name. source.  So think of your social media profile as your landing page for your brand.

Here are eight tips I learned, as I went about creating a better profile picture of my own:

1. Be your brand: If a professional headshot is too stuffy for your business, try to capture the essence of what you do in your profile pic. source Continue Reading →

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7 Spring 2015 Accessory Trends Guaranteed to Update Your Work Look Instantly

A
re you feeling outdated at work?

Do you look in your closet and feel less than excited about your day because you are sick of wearing the same things over and over?  It’s going to be “A” ok ladies – I found some ideas for you to help you over your sartorial hump:

Here are seven amazing Spring 2015 accessory trends fit for women in leadership:

1. Statement Earrings – For a more conservative office- wear smaller interesting earrings that reflect your personal brand. For more liberal offices, have fun- just enough to make an appropriate statement!

 

2. Statement Stone and Metallic Choker – Mixed media necklaces and cuffs were all over the runway. Metallic and stone necklaces were a favorite mixed media combo.

This piece paired with a simple sheath dress would look stunning. Continue Reading →

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10 Corporate Holiday Event Looks – Classic With a Twist

You
need a fantastic look for your corporate holiday events! Why? Your choice of outfit sends a positive or negative message about your personality outside of work. source

Many companies are embracing updated technology and updated business ideas including social media, and social responsibility in order to attract a younger, millennial customer. One way to show you are able to help your company move into the future is to align your personal style brand with your corporate brand. Your corporate holiday function is an opportunity to do this.

One major rule according to celebrity fashion stylist and editor Dawn Del Russo; go easy on the glitter and sparkles. Instead opt for classic looks. The holiday season may seem like the perfect time to go for your sparkly dress, but it probably isn’t. source

Here are ten classic look ideas with updated holiday twists:

 

1. Skirt and Sweater Combo– But no holiday sweaters, even if they are designer! Also try to avoid anything  that showcases holiday animals or characters to maintain your professional image. The CEO may not appreciate the humor and they can come across as tacky. (Unless you are the CEO!)

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